A blog can be anything that you want it to be. It can be recipes, stories about your restaurant, customer reviews, literally anything. What is unique about a blog is the format in which it’s done, consistent postings on a similar theme. Creating your own blog can give you an opportunity to experiment with your restaurant’s voice and personality.

It is also a good strategy to get popular food bloggers into your restaurant so they will feature you on their blog. There are many foodies that follow bloggers, local and national, so if you can get a positive review you will certainly be spreading your name.

More Resources: